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The Importance of Website Accessibility

By John Giovenco, President, Interon Design, Inc.

Better for Everyone

Accessibility involves designing and developing websites that are usable by people with various visual, auditory, cognitive, and motor impairments. Website accessibility is essential for creating an inclusive environment where all users, regardless of their abilities or disabilities, can access and interact with online content.

Accessible websites improve the user experience for everyone, not just individuals with disabilities. Features designed to enhance accessibility can create more user-friendly websites that cater to a diverse range of needs and preferences, ultimately leading to higher user satisfaction and engagement.

Better for SEO

Website accessibility is closely linked to search engine optimization (SEO). Many accessibility practices, such as using proper heading structures, descriptive alt text for images, and meaningful link text, align with SEO best practices. These techniques help search engines better understand and index website content, potentially improving the site's search engine ranking. Consequently, accessible websites often perform better in organic search results.

Test

Find out how accessible your site is by running it through the WAVE Accessibility Testing Tool to receive an AIM Score*. If your score is not in the green, contact me.

*Note: each score is for a single web page, not the entire website.

We are proud of the website and appreciative of the hard work John Giovenco did in creating, organizing and positioning our website for easy access on mobile devices, tablets & desktops as well as being easily found by Google search and, I might add, top ranked when using a Google search for triathlon and endurance sports coaches.
— Mike Jotautas, Swim & Triathlon Coach,
Barrys Coaching